About the book
Everything drug cartels do to survive and prosper they've learnt from big business -brand value and franchising from McDonald's, supply chain management from Walmart,diversification from C oca-C ola. Whether it's human resourcing, R&D, corporate socialresponsibility, off-shoring, problems with e-commerce or troublesome changes inlegislation, the drug lords face the same strategic concerns companies like Ryanair orApple. So when the drug cartels start to think like big business, the only way tounderstand them is using economics.In Narconomics, Tom Wainwright meets everyone from coca farmers in secret Andeanlocations, deluded heads of state in presidential palaces, journalists with a price on theirhead, gang leaders who run their empires from dangerous prisons and teenage hitmen oncity streets - all in search of the economic truth.
About the Author
Tom Wainwright is the Britain editor of The Economist. Until 2013 he was the newspaper'sMexico C ity correspondent, covering Mexico, C entral America and the C aribbean, as wellas parts of South America and the United States border region. Before moving to Mexicoin early 2010 he covered crime and social affairs for the Britain section of The Economist.He has a first-class degree in philosophy, politics and economics from Oxford University. About the bookEverything drug cartels do to survive and prosper they've learnt from big business -brand value and franchising from McDonald's, supply chain management from Walmart,diversification from C oca-C ola. Whether it's human resourcing, R&D, corporate socialresponsibility, off-shoring, problems with e-commerce or troublesome changes inlegislation, the drug lords face the same strategic concerns companies like Ryanair orApple. So when the drug cartels start to think like big business, the only way tounderstand them is using economics.In Narconomics, Tom Wainwright meets everyone from coca farmers in secret Andeanlocations, deluded heads of state in presidential palaces, journalists with a price on theirhead, gang leaders who run their empires from dangerous prisons and teenage hitmen oncity streets - all in search of the economic truth.About the AuthorTom Wainwright is the Britain editor of The Economist. Until 2013 he was the newspaper'sMexico C ity correspondent, covering Mexico, C entral America and the C aribbean, as wellas parts of South America and the United States border region. Before moving to Mexicoin early 2010 he covered crime and social affairs for the Britain section of The Economist.He has a first-class degree in philosophy, politics and economics from Oxford University.